The search for freedom is the moto of these guys. The best way to achieve it? Ride custom bikes that they made. In the mountains or the desert, the only rule is to not respect rules.
Salt Water supports Maxinak Garage in their communication strategy, building their visual identity, a new website and manage their community on social media.
I glance down at my watch, it reads just after 9am. Over the top of my coffee, I scour the ocean, It’s a wild and bumpy canvas layered with mood. There’s only going to be one decent spot on a day like today I think aloud.
The air was full of song. The smell of gazoline and resin was everywhere. Colors of custom bikes and handmade surfboards attracted visitors as light attracts mosquitos. Fun, friends, ride, waves, dust, smoke, music, sun, rain, art, shape… These are the words that define best the last 5 days in Biarritz during the Wheels and Waves.
Since the creation of Salt Water, Simon Fitz has always been supporting us. He was part of the first magazine we published last year, and I hope, will be part of the next one ! We met with him in France to discuss surfing photography, mostly. If you don’t follow Simon on Insta, you are missing the best of what this social network has to offer.